Auto-sync: 2026-04-21 04:02
This commit is contained in:
23
wiki/concepts/BCG-Pyramid-Principle.md
Normal file
23
wiki/concepts/BCG-Pyramid-Principle.md
Normal file
@@ -0,0 +1,23 @@
|
||||
---
|
||||
title: "BCG Pyramid Principle"
|
||||
type: concept
|
||||
tags: [consulting, strategic-communication, framework]
|
||||
sources: []
|
||||
last_updated: 2026-04-21
|
||||
---
|
||||
|
||||
## Definition
|
||||
波士顿咨询集团的自上而下逻辑表达原则,先给出核心论点再分层展开支撑论据
|
||||
|
||||
## Core Concept
|
||||
- **核心论点(Key Message)**:首先传达最重要的结论
|
||||
- **支撑论据(Supporting Arguments)**:按重要性排序的次级论点
|
||||
- **数据支撑(Data/Evidence)**:每项论据的具体证据
|
||||
|
||||
## Application
|
||||
用于 Executive Summary Generator 的第二步"关键发现",确保发现按业务影响排序
|
||||
|
||||
## Related Concepts
|
||||
- [[McKinsey SCQA Framework]]
|
||||
- [[Bain Action-Oriented Model]]
|
||||
- [[Executive Summary]]
|
||||
Reference in New Issue
Block a user