feat: ingest sales-outbound-strategist agent
- Source: Agent/agency-agents/sales/sales-outbound-strategist.md - Add wiki/sources/sales-outbound-strategist.md (source page) - Add 4 new concept pages: Signal-Based-Selling-Framework, ICP-Ideal-Customer-Profile, Multi-Channel-Sequence-Architecture, Account-Tiering-Model - Update overview.md: add Sales Outbound Methodology section - Update index.md: add source entry + concept entries - Update existing concepts: Challenger-Sales-Model, Land-and-Expand - Append log.md entry
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## [2026-04-25] ingest | Outbound Strategist Agent
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- Source file: Agent/agency-agents/sales/sales-outbound-strategist.md
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- Status: ✅ 成功摄入
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- Summary: Outbound Strategist Agent——信号型出站销售策略师,将出站从"批量轰炸"转变为"精准触发"。核心理念:信号驱动出站转化率比无触发出站高 4-8 倍;信号半衰期 30 分钟,24 小时后失效,72 小时后竞争对手已成交。核心框架:三层信号分级体系(主动购买/组织变化/技术行为)+ 可证伪 ICP 定义 + 三层账户分级(Tier 1 深度多线程 / Tier 2 半个性化 / Tier 3 自动化轻定制)+ 8-12 触点 3-4 周多渠道序列。冷邮件回复率基准:泛化 1-3%、角色定制 5-8%、信号驱动 12-25%、推荐引入 30-50%。SDR 角色演变:从批量操作员 → 深度账户专家。
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- Concepts created: [[Signal-Based-Selling-Framework]], [[ICP (Ideal Customer Profile)]], [[Multi-Channel-Sequence-Architecture]], [[Account-Tiering-Model]]
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- Concepts updated: [[Challenger-Sales-Model]](sources 添加 sales-outbound-strategist)、[[Land-and-Expand]](sources 添加 sales-outbound-strategist)
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- Entities linked: Outbound Strategist Agent, SDR
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- Source page: wiki/sources/sales-outbound-strategist.md
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- Notes: overview.md 新增"### Sales Outbound Methodology"章节(位于 Sales Discovery Methodology 之前);index.md Concepts 节新增 4 个概念条目;Entity 页面未创建(Outbound Strategist Agent 和 SDR 均仅出现 1 次,不足独立建页阈值);与 [[sales-deal-strategist]] 的漏斗互补关系已记录(出站=漏斗顶部,Deal=漏斗中部)
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## [2026-04-25] ingest | Deal Strategist Agent
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- Source file: Agent/agency-agents/sales/sales-deal-strategist.md
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- Status: ✅ 成功摄入
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- Summary: Deal Strategist Agent——高级deal策略师与管线架构师智能体,专注于MEDDPICC资质评分、竞争定位和复杂B2B销售周期的赢单规划。核心理念:每个deal都是战略问题而非关系练习;MEDDPICC全面推行的组织赢率提升18%、deal规模扩大24%;Commit deals预测准确率85%+;Qualified Pipeline(28/40+)赢率35%+;永远不做单线程账户。核心框架:MEDDPICC八维评分(每维度5分,满分40)+ Challenger商业教学六步序列 + 竞争三区定位(Winning/Battling/Losing)+ 地雷问题布局 + 交易检查方法论。
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- Concepts updated: [[MEDDPICC]](新增 Deal-Level Application 和 Deal Verdict Categories)、[[Challenger Sales Model]](新增 Commercial Teaching 六步序列)
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- Entities linked: [[Sales Coach Agent]], [[Discovery Coach Agent]], [[Sales Proposal Strategist]], Deal Strategist Agent(均出现1次,不足独立Entity建页阈值)
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- Source page: wiki/sources/sales-deal-strategist.md
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- Notes: index.md 已替换占位符条目(2026-04-20 → 2026-04-25);overview.md 已新增独立段落(Sales Coaching Methodology 章节末尾);MEDDPICC 和 Challenger Sales Model 两个 Concept 页面均已更新 sources 列表 + 新增 sales-deal-strategist 专属内容;未创建新 Entity/Concept 页面(Deal Scoring/Competitive Positioning/Win Planning 等概念在 sales-deal-strategist 源文档中均仅出现1次,不足独立建页阈值);与 [[sales-discovery-coach]] 的"发现→策略"协同关系已记录;与 [[sales-proposal-strategist]] 在"策略分析 vs 叙事构建"上的互补关系已记录于 Contradictions
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## [2026-04-25] ingest | Account Strategist Agent
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- Source file: Agent/agency-agents/sales/sales-account-strategist.md
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- Status: ✅ 成功摄入
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- Summary: Account Strategist Agent——售后账户扩张策略师智能体,专门负责 Land-and-Expand 执行、QBR 设计、利益相关者映射和净收入留存(NRR)最大化。核心理念:最佳销售时机是客户成功时;永远不做单线程账户;NRR 是终极指标。核心框架:扩张信号四维度(信号+情境+时机+利益相关者对齐)、账户健康三色评分(绿扩张/黄稳定/红救流失)、多线程关系建设(每账户至少三条独立关系线)。
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- Concepts created: [[Land-and-Expand]], [[Net Revenue Retention (NRR)]], [[Account Health Score]]
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- Entities linked: Account Executive (AE), Customer Success (CS), Product Team, Executive Sponsor
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- Source page: wiki/sources/sales-account-strategist.md
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- Notes: 与 [[sales-proposal-strategist]] 的"赢单叙事"互补(前者构建叙事,后者交付超越叙事);与 [[sales-coach]] 协同(后者辅导卖方,前者辅导买方冠军);与 [[sales-discovery-coach]] 形成完整销售生命周期覆盖(发现→赢单→扩张);overview.md 新增"Sales Account Expansion Methodology"主题节;创建 3 个独立 Concept 页面(Land-and-Expand、NRR、Account Health Score)
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## [2026-04-25] ingest | Sales Proposal Strategist
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- Status: ✅ 成功摄入
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- Summary: Sales Proposal Strategist——将 RFP 响应转化为赢单叙事的系统化提案方法论。核心框架:三幕提案叙事结构(理解挑战→解决方案旅程→转变状态)+ 3-5 个赢标主题矩阵 + 执行摘要五步模板 + 说服架构(首因/近因效应、认知负荷管理、社会认同排序、损失厌恶框架)。核心理念:提案在开篇100词决定胜负;叙事是差异化核心;永远不直接批评竞争对手;定价在价值之后;内容库按赢标主题而非章节组织。
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- Concepts created: [[WinThemes]], [[ThreeActProposalNarrative]], [[PersuasionArchitecture]]
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- Entities linked: 无特定命名实体
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- Source page: wiki/sources/sales-proposal-strategist.md
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- Notes: 与 [[sales-coach]] 在"辅导行为 vs 撰写结构"上形成 Sales 体系互补关系;与 [[sales-discovery-coach]] 的发现阶段输入为提案策略提供买方情境;无冲突发现;overview.md 暂不需要更新
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## [2026-04-25] ingest | Sales Coach Agent
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- Source file: Agent/agency-agents/sales/sales-coach.md
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- Status: ✅ 成功摄入
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- Summary: Sales Coach Agent——AI 销售教练 Agent,通过苏格拉底式提问驱动销售代表成长。核心辅导框架:Richardson Sales Performance(四维能力)、Challenger 辅导模型、MEDDPICC 资质诊断。关键方法论:辅导行为而非结果;一次只做一件事;管道质量是管理工具;挑战"happy ears"要求可验证的承诺。数据支撑:正式辅导项目配额完成率91.2%,vs 非正式辅导84.7%;每周2小时辅导赢单率56%,vs 少于30分钟43%。
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- Concepts created: MEDDPICC, Challenger Sales Model
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- Entities linked: Discovery Coach Agent(已有)、Sales Pipeline Analyst Agent(已有)、Sales Deal Strategist Agent(已有)
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- Source page: wiki/sources/sales-coach.md
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- Notes: 与 Discovery Coach Agent 的辅导焦点层次差异已记录于 Contradictions;source页面内 Key Concepts 详细记录了 MEDDPICC、Challenger、Richardson Sales Performance 等框架;overview.md 新增"Sales Coaching Methodology"主题节,置于"Sales Discovery Methodology"之后,两者协同关系已明确
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## [2026-04-25] ingest | Discovery Coach Agent
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- Source file: Agent/agency-agents/sales/sales-discovery-coach.md
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- Status: ✅ 成功摄入
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- Summary: Discovery Coach Agent——销售发现访谈方法论教练智能体,坚信发现是交易成败的真正战场。整合三大发现框架(SPIN Selling / Gap Selling / Sandler Pain Funnel)+ 标准30分钟发现电话结构(开场2分钟 / 发现18分钟 / 定向pitch 6分钟 / 下一步4分钟)+ AECR异议处理框架(Acknowledg/Empathize/Clarify/Reframe)。核心原则:发现不是审讯,Implication问题通过激活损失厌恶推动成交,60/40规则(买家说话60%以上),最优秀销售多问一个问题。
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- Concepts created: SPIN Selling(作为wikilink保留于source页面内)、Gap Selling(同)、Sandler Pain Funnel(同)、AECR Framework(同)、Upfront Contract(同)、Discovery Call Structure(同)
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- Entities linked: Neil Rackham(同)、Keenan(同)、Sandler(同)
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- Source page: wiki/sources/sales-discovery-coach.md
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- Notes: Entity/Concept页面未单独创建(均首次出现且可抽象为独立概念,建议在后续摄入相关源文件时再评估);未发现与现有Wiki内容的冲突;overview.md新增"Sales Discovery Methodology"主题节;source页面内详细记录了各框架的定义和引用
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## [2026-04-25] ingest | Paid Media Ad Creative Strategist Agent
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- Source file: Agent/agency-agents/paid-media/paid-media-creative-strategist.md
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- Status: ✅ 成功摄入
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- Summary: 付费媒体广告创意策略 Agent——由 John Williams(@itallstartedwithaidea)设计,专注于 Google、Meta、Microsoft 及程序化平台的全渠道广告文案创作、响应式搜索广告(RSA)架构设计和系统性创意测试框架。核心理念:创意是自动化竞价环境中最大的可控杠杆,当算法接管了出价、预算和定向时,每一条标题、描述、图片和视频都是一个待验证的假设。
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- Concepts created: [[ResponsiveSearchAds]], [[AdStrength]], [[CreativeFatigue]], [[HookBodyCTA]], [[ABTesting]], [[MessageMatch]], [[AdExtensions]]
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- Entities linked: [[GoogleAds]], [[MetaAdsManager]], [[MicrosoftAdvertising]], [[PerformanceMax]], [[JohnWilliams]](已存在)
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- Source page: wiki/sources/paid-media-creative-strategist.md
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- Notes: 与 [[paid-media-ppc-strategist]] 在"自动化 vs 创意质量"权衡上的张力已记录于 Contradictions;与 [[paid-media-programmatic-buyer]] 在"创意新鲜度"上的潜在冲突已记录;与 [[paid-media-paid-social-strategist]] 协同关系已记录(受众洞察→平台原生创意执行);overview.md 中 paid-media-creative-strategist 条目已从简略描述更新为完整条目,Key Concepts 行已更新
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## [2026-04-25] ingest | Paid Social Strategist
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- Source file: Agent/agency-agents/paid-media/paid-media-paid-social-strategist.md
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- Status: ✅ 成功摄入
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- Summary: 跨平台付费社交广告专家 Agent,覆盖 Meta(Facebook/Instagram)、LinkedIn、TikTok、Pinterest、X 和 Snapchat,设计从引流到再营销的全漏斗社交广告项目。核心理念:社交广告本质是"打断"而非"回答",必须构建平台原生体验而非跨平台复用创意。
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- Concepts created: [[Full-Funnel-Campaign-Architecture]], [[Custom-Audience-Engineering]], [[Conversions-API]], [[Advantage+-Campaigns]], [[Incrementality-Testing]], [[SKAdNetwork]]
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- Entities created: [[Meta-Ads-Manager]], [[LinkedIn-Campaign-Manager]], [[TikTok-Ads]]; [[JohnWilliams]] 已更新
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- Source page: wiki/sources/paid-media-paid-social-strategist.md
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- Notes: 与 [[paid-media-programmatic-buyer]] 在"自动化 vs. 控制"权衡上存在张力已记录于 Contradictions;与 [[paid-media-ppc-strategist]] 在跨渠道预算分配验证原则上有协同关系;与 [[paid-media-creative-strategist]] 在受众策略→创意方向上有依赖关系已记录
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## [2026-05-06] ingest | Paid Media Search Query Analyst Agent
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- Source file: Agent/agency-agents/paid-media/paid-media-search-query-analyst.md
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- Status: ✅ 成功摄入
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@@ -2753,9 +2825,11 @@
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- Concepts linked: [[Infrastructure-as-Code]], [[DRY Principle]], [[GitOps]], [[CloudWatch-Alarms]], [[KMS-Encryption]]
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- Entities linked: [[Gruntwork]], [[Atlantis]], [[Terraform]], [[Terragrunt]], [[DBRE]], [[CloudWatch]]
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- Source page: wiki/sources/learning-sessions-cloud-transformation-programme-deploying-rds-via-terraform.md
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- Notes:
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- index.md 已替换 expected placeholder 条目,补充中文摘要
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- overview.md 已新增独立段落(置于 CTP Topic 16 后),与 Terragrunt/Terraform/Gruntwork/Atlantis 等相关来源建立知识链路
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- DBRE/Greg 提及 1 次,不足 Entity 建页阈值,以 wikilink 形式记录于 Source page
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- CloudWatch/KMS 在 wiki 中已存在关联页面,以 wikilink 形式记录无需新建
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- 冲突检测:与 ctp-topic-48-terraform-vs-terragrunt 一致(推荐 Terragrunt);与 ctp-topic-9-ci-cd-with-gruntwork 互补(Gruntwork CI/CD 基础);与 ctp-topic-16-cross-account-terraform-modules 共享 Terraform 生态,CI/CD 载体不同无冲突
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## [2026-04-25] ingest | Paid Media Tracking & Measurement Specialist Agent
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- Source file: Agent/agency-agents/paid-media/paid-media-tracking-specialist.md
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- Status: ✅ 成功摄入
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- Summary: 付费媒体追踪与归因专家 Agent——由 John Williams(@itallstartedwithaidea)设计,负责构建跨平台(GTM、GA4、Google Ads、Meta CAPI、LinkedIn Insight Tag)的事件追踪架构,确保每一次转化都被正确计数,每一分广告投入都可衡量。核心理念:错误追踪比无追踪更糟糕,错误计数的转化会主动误导出价算法向错误方向优化。
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- Concepts linked: [[GoogleTagManager]], [[GoogleAnalytics4]], [[MetaConversionsAPI]], [[ServerSideTagging]], [[ConversionTracking]], [[AttributionModeling]], [[ConsentModeV2]], [[DataLayerArchitecture]]
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- Entities linked: [[JohnWilliams]], [[TheAgency]]
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- Source page: wiki/sources/paid-media-tracking-specialist.md
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- Notes: 该 Agent 为其他所有 Paid Media Agent 提供数据基础设施;与 paid-media-creative-strategist/paid-social-strategist/ppc-strategist/programmatic-buyer/search-query-analyst/auditor 均存在 depends_on 关系(协同关系已记录于 Connections);index.md 已插入于 paid-media-programmatic-buyer 之后;Concepts 均为工具/框架类概念,当前仅出现 1 次,不足独立建页阈值,以 wikilink 形式记录于 Source page
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