21 lines
670 B
Markdown
21 lines
670 B
Markdown
---
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title: "Health Supplement Marketing"
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type: concept
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tags: [health-supplement, marketing, compliance, china]
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last_updated: 2026-04-20
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---
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## Definition
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Health Supplement Marketing is the promotion of baojian shipin within registered/filed functional claims and without crossing into disease-treatment language.
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## Core Principles
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- Health supplements are not drugs
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- Do not claim cure, treatment, or replacement of medication
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- Stay within approved function claims and standard wording
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- Display required marks and disclaimers when applicable
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## Related Concepts
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- [[HealthcareMarketingCompliance]]
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- [[MedicalAdvertisingCompliance]]
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- [[PatientPrivacyProtection]]
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